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Branding

Carolina Madruga: Arquitecture studio.

Logo madruga
A staircase is the the favorite element in a work for Carolina, as it represents the continuous evolution that is a construction.
Based on her idea, I created a dynamic logo that can adapt to different spaces and conditions. 
The logo comprises square shapes that fit together, just like the pieces of a Tetris game, resulting in new shapes. 
This approach creates a versatile, casual, and fun look for the logo, and offers multiple ways to experiment with brand identity shapes and colors.

Versatile,dynamic, fun.

Color palette

A color palette inspired by nature's raw materials - wood, brick, sun, slate, plants...

Visit cards
Color pallete, logo variations , shape and forms

Owner of Obras Madruga

Carolina Madruga
 

From the very beginning, María perfectly understood what I wanted to convey through my brand image and found solutions that exceeded my expectations. It was a pleasure working with her.

If you need to create a brand identity, increase visibility, or promote any of your products or services, don’t hesitate to reach out to her.

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